Monday, August 16, 2004

 
SAG and AFTRA Talking Merger?
Rumors have begun to circulate that Screen Actors Guild (SAG) and American Federation of Television and Radio Artists (AFTRA) may try to merge again (from Backstage.com).

Beyond the substantive issues of making sure a unified entity is good for members, the merger supporters might tip the vote in their favor by way of image.

Last time merger was proposed, the new union was to be called "Alliance of International Media Artists" (AIMA). I suggest a different acronym for the new entity:"STAR" where STAR stands for Screen, Television And Radio. "STAR Actors" or "STAR Union"is descriptive and mildly catchy.

"AIMA" is a bit broader in scope, but the voting members might be less eager to be referred to as "AIMA" actors than to be called "STAR" Actors. The new name is just about the least important functional issue of a merger, but might get the merger more votes. Just a random thought.

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