Friday, April 29, 2005

The Experience of Going to the Theatre is Bad: For both movie and stage theatres, the hastle of going out means people are chosing to stay home.
The most recent Global Home Entertainment Survey finds that increasing numbers of people are turning their backs on going out for entertainment. Depending on the country, anything from 68% to 90% of respondents prefer to watch a DVD at home. The main reasons cited in favour of living room entertainment are eminently reasonable. It's more comfortable, less expensive, you can fast-forward and wind back. And if there is an idiot sitting next to you it's likely you'll know them well enough to be able to tell them to shut up
(from Guardian Unlimited).
And more from the study:
Not only is staying at home to watch movies becoming more popular, but how people are watching the movies and on what home theater equipment is becoming serious business. When asked what they would give up for a month for the chance to get a new home theater system for free, Americans were most willing to give up leisure shopping (47%). Another 45 percent would give up chocolate, 39 percent would give up drinking and 32 percent would give up smoking. Sex was the last choice for Americans - only 21 percent said they'd be willing to give it up - but that was far more than Spain, where 2 percent said they would be willing to choose celibacy. Russians would give up chocolate (52%), drinking (48%) and sex (23%)
(from HiddenWires).

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